Art of Flowers

Art of Flowers is a flower shop at Alfred-Escher-Strasse 27 in Zurich, run as Art of Flowers AG, which describes itself as "das Blumenfachgeschäft im Herzen von Zürich", the specialist flower shop in the heart of Zurich. Its wedding page lists the bridal bouquet, church decoration, banquet flowers, flowers for the hair, wrist and lapel, car decoration and a wedding arch, and the team offers to develop a floral concept together with the couple "für jedes Budget", for every budget. For a couple marrying in Zurich, it is a city shop with a team of florists, long opening hours and easy access by train.

The wedding offer

The wedding page carries the line "Wir machen Ihren Tag einzigartig", we make your day unique. It names four style directions, "üppig, vintage, boho chic oder ganz modern", meaning lush, vintage, boho chic or thoroughly modern, and says the shop makes made-to-measure floral design for the day. The elements it lists are:

• Brautstrauss, the bridal bouquet
• Kirchenschmuck, church decoration
• Bankettschmuck, banquet or reception flowers
• Haarschmuck / Armband / Anstecker, hair flowers, wrist corsages and buttonholes
• Autoschmuck, car decoration
• Traubogen, a wedding arch

The arch is worth noting for couples planning an outdoor or free ceremony, since it is a named item rather than something to negotiate. The page also has a gallery of wedding pictures ("alle Bilder") and a contact button.

The consultation is described on the services page: a consultation gives every occasion a personal floral touch, and for a non-binding, individual consultation ("unverbindliche und individuelle Beratung") about celebration decoration, funeral flowers, wedding flowers and interior and exterior design, the team says it gladly takes time. Non-binding means the first consultation commits the couple to nothing, though the page does not say whether it is free of charge.

The team

The team page is headed "Meet the team" and introduces the people by name and role:

• Corina Roos, owner (Inhaberin), who calls herself a passionate florist ready for any challenge, drawing on the abundance of nature with a creative mind and skillful hands.
• Jeanine Birrer, managing director (Geschäftsführerin), fascinated by nature since childhood, who tries to put her passion into every piece.
• Aline Zimmermann, florist, who writes that she loves funny conversations and enjoys bringing new ideas and giving joy with flowers.
• Vida Blattmann, florist in her 3rd year of apprenticeship, the youngest member of the team.
• Janik Roos, who handles the office and the accounts.
• Timmy Nadlinger, listed as the customers' favorite, a dog.

The page titles across the site read "Art of Flowers by Corina Nadlinger". The site does not explain the two surnames, and it does not say which member of the team leads wedding orders.

Location, access and hours

This is where Art of Flowers is unusually clear. The contact page says the shop is about 2 minutes on foot from Enge station ("Ab Bahnhof Enge ca. 2 Min. Fussweg") and that public parking is available in front of the building ("Öffentliche Parkplätze finden Sie vor dem Haus"). For a couple who are staying in Zurich before the wedding, or who want to drop in for a consultation between other appointments, that makes a visit easy.

Opening hours are Monday to Friday 07:30 to 18:30 and Saturday 08:00 to 16:00, with Sunday closed. The contact page invites people to make an appointment or send their wishes, and to visit the shop in Zurich Enge to be inspired and advised.

Contact details are Art of Flowers AG, Alfred-Escher-Strasse 27, 8002 Zürich, email info@artofflowers.ch, and two telephone numbers, +41 79 906 90 00 and +41 44 211 21 37. There is a contact form with first name, last name, email and a message field.

How a wedding order starts

The site sets out two routes. The contact page's own words are "Vereinbaren Sie einen Termin mit uns oder teilen Sie uns Ihre Wünsche mit", arrange an appointment with us or tell us your wishes. So a couple can either book a time to come into the shop, or write first with the date, the venue, the style they have in mind and the elements they need from the wedding list. The consultation that follows is described as non-binding, and the concept is developed together with the couple, which means the design and the price are settled in conversation rather than chosen from a catalog. For a couple living abroad, writing first is the practical option.

Beyond weddings

The shop's other services are floral design through the seasons, a flower subscription for regular fresh flowers and plants, funeral flowers, and a delivery service. The delivery page offers personal door-to-door delivery of bouquets, plants and gifts in Zurich and the surrounding area, ordered in the shop, by phone or by email. The homepage says each season can be experienced in the shop with all the senses, and that the team designs individual floral pieces for homes, offices and celebrations. There is also a section of care tips (Tipps vom Profi) and an Instagram account.

What the site does not settle

The site publishes no prices for wedding flowers and no packages; the offer of a concept for every budget is a promise to work within one, not a figure. It gives no booking lead time and no deposit or cancellation rule.

The delivery area is stated as Zurich and its surroundings, which is a useful starting point, but the wedding page does not say whether the team sets up church, banquet or arch decorations at venues further away, or how on-the-day set-up and collection are handled.

The site is in German. Apart from the "Meet the team" heading, there is no English text and no statement about which languages the team works in, so a couple from abroad should ask about English in the first message.

Who it suits

Art of Flowers suits a couple marrying in Zurich or nearby who want a city shop they can visit easily, a team rather than a single florist, and a clear list of what can be made for a wedding, including an arch. The named styles, from lush to boho to modern, give a quick way to describe what the couple want, and the long weekday hours make it easy to fit in a consultation.

It suits less well a couple marrying far from Zurich, since the site speaks only of Zurich and its surroundings, or one who needs prices and English-language planning confirmed before making contact.