your perfect day

Your perfect day's homepage makes a promise its own site does not keep. "We deliberately refrain from quoting price packages," it reads. "Our services are customized. Please call or e-mail us." Click through to the page the main navigation calls Services, and Perfect Day GmbH prints an itemized list instead: a 2-hour Safety Check for CHF 250.00, a Coaching Package at CHF 1‘400.00, a Perfectly Happy Package at CHF 4‘200.00, an hourly team rate of CHF 140.00, all under headings that use the word "Package" without apparent irony. Only the top tier, a bespoke service run personally by the founder, actually withholds a figure.

The ladder starts before any of that, with a paid first meeting. A get-together of roughly one to one and a half hours, held in Zurich or over Skype, costs CHF 150. The site's own FAQ (German only) answers the obvious objection directly: other planners give this away free, but "this conversation is extremely valuable, and because we are always open and honest, we don't want to beat around the bush even at the first meeting. It would not be an isolated case if we already have the spark of an idea at the first meeting and directly reserve a vendor who makes your wedding perfect." It's a blunt answer, and a coherent one: the fee buys real advice on the spot, not a sales pitch.

Above that sits the DIY Safety Check, a 2-hour review of a couple's own plans, held in Zurich, for CHF 250.00. Above that, the Coaching Package: 10 hours of remote guidance, excluding the wedding day itself, for CHF 1‘400.00. Above that, the Perfectly Happy Package: 20 hours of consultation and planning plus another 10 hours of hands-on presence on the wedding day, for CHF 4‘200.00. Divide either fixed package by its own stated hours and the number that comes out is CHF 140.00 an hour, the identical rate the site publishes separately for the open-ended Team tier, billed "according to requirements" with no cap. The 2 flat "packages" aren't discounted bundles, in other words; they're the same hourly rate sold in pre-paid blocks, 10 hours in one, 20 plus 10 in the other. Above all of that sits your perfect day by Eve®, described as "designed for couples demanding quantifiable standards of service and delivery, and therefore requiring Evelyne Schärer to plan their wedding exclusively," with no rate published anywhere: "prices for this service are calculated based on your unique requirements." All figures, the site adds, are net of VAT and expenses, which is the only payment detail it states; nothing on deposits, wire transfers, or a minimum spend appears on any page checked.

Evelyne Schärer is the "Eve" in that top tier and the only named principal on the site's Imprint. Her own bio traces a career through fashion (managing collections for Wolfgang Joop) and marketing management at "one of the largest internet agencies" before she moved into events. The Team page names one other person, Aura Pook, described as running the office, maintaining the client database and planning business travel; her bio adds that her "international background allows her to organize destination weddings and attend wedding days independently." Between them, Evelyne is listed as covering Switzerland, Austria and Italy, while Aura's coverage stops at Switzerland and Italy. The Contact page backs that split with a second phone number for Austria specifically, separate from the Swiss and Italian line.

A domain bought in 2002, a company founded in 2004

The site has looked, at a glance, like it could support either founding year, and it's worth settling rather than guessing. A blog post titled "Hochzeitsjubiläum – 18 Jahre Perfect Day GmbH" ("18 years of Perfect Day GmbH"), dated April 2022, does the arithmetic for you: 2022 minus 18 is 2004. The Team page states it outright, twice: "Perfect Day GmbH was founded in 2004," and separately, "your perfect day by eve® is a registered brand and it has been operating in Switzerland since 2004." A third page agrees without being asked to: the References gallery groups its named weddings under "Selection 2004 - 2009." What actually happened in 2002 is a different event entirely, described on the same blog: Evelyne bought the domain www.yourperfectday.ch while in Mexico that year, years before the company existed to use it. 3 independent pages point to 2004, one to 2002 for a domain purchase; the company's own founding date is 2004, not 2002.

That References page is worth a second look on its own terms. It names 25 couples by first name, one entry titled "Toskana Milena," reading as a Tuscany wedding tagged with only the bride's name. But the gallery groups every one of them under "Selection 2004 - 2009," while the homepage's own caption for the same portfolio calls it "Dream weddings from 2004 to today." Nothing on the References page itself shows a later-dated selection. It is a real, checkable body of work, just an older one than the homepage's own wording implies.

How many weddings, and what happens if she's sick

The site doesn't publish an annual total, but its FAQ states a ceiling: "a year does have 52 weekends, but even we don't manage more than 2 to 3 weddings on a single summer weekend." That's a capacity limit, not a yearly count, and it reads as an argument for asking any planner the same question rather than a boast about volume. The same FAQ answers a question a couple flying in from abroad might reasonably ask before committing to a single planner: what if she's unavailable? "As a team, we can obviously plan very differently than if we were a one-woman show. If you want, simply book a backup, and you will not get married without a wedding planner." It's a named, sourced answer to a real contingency, not a reassurance without a mechanism behind it.

English on the pages that sell, German on the pages that explain

The core of the site runs in genuine parallel English and German: the homepage, the pricing page, the Get Married page, the Team page, the Imprint and the Contact page all exist as matched EN/DE pairs, and the English versions read as written English, not machine output. The FAQ and the printable Checklist, though, exist only in German; the sitemap lists no English alternate for either. The gap shows up in an odder place too: the English-URL Media page (/en/media/) lists its press mentions and blog posts entirely in German, titles and excerpts both, 7 pages of them, the newest dated January 2023. The URL is English; nothing populating it has been translated. A foreign couple gets a properly bilingual pricing and contact experience, and a German-only advice layer behind it.

On the paperwork a destination couple actually has to clear, the site says nothing at all: no mention anywhere, in either language, of the Vorbereitungsverfahren, apostilled documents, certified translations, or a named civil registry office. Nor does it name a single venue anywhere, despite claiming to be "familiar with the most stunning and romantic locations" nationwide; the pitch is reach, not a portfolio of addresses.

The business itself is registered as Perfect Day GmbH at Mühlebachstrasse 8, Zurich, UID CHE-110.610.100 (also its VAT number). The footer still reads "© 2022," and the last press mention is from January 2023, but the site's own sitemap shows the Team page was edited on 26 January 2026, the most recently touched page on the whole domain, well inside the same year as this write-up. A quiet press page and a stale copyright line sit next to a page that was updated a few months ago; nothing found anywhere reads as a closure or a sale.

What that leaves is a small, named operation that is unusually easy to price out before you ever pick up the phone, despite its own homepage insisting otherwise. A couple planning from abroad can work out, from published numbers alone, roughly what an hour of help costs here, what a fixed block of it costs, and that a second planner exists if the first one can't make it. What the site won't tell that same couple is how the Swiss paperwork actually gets done, or which of the 2 languages the wedding day itself runs in; those questions still need a phone call, exactly the one the CHF 150 first meeting is built to answer.