Robino Rich

Basel · established 2020

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Robino Rich's own press page links to a music-industry site that has never written about a wedding celebrant before, which makes it a strange kind of witness, and a useful one. Schlagerpuls covers German pop music and its TV ecosystem, and in February 2025 it profiled him for one reason: he is the warm-up host who gets the studio audience ready before every taping of the "Beatrice Egli Show." We opened that article directly rather than trusting his own excerpt of it, and the timeline it gives checks out on its own terms. "Angefangen hat alles 2018 in der Sendung 1 gegen 100 in der Schweiz, ehe 2022 mit Das Supertalent der Durchbruch in Deutschland für Robino Rich kam," it starts on the Swiss game show "1 gegen 100" in 2018, breaking through in Germany in 2022 with "Das Supertalent." "Seit 2024 ist Robino Rich der Mann, der bei den Aufzeichnungen der Beatrice Egli Show im Warm-Up einheizt," since 2024 he has been the man heating up the room before every "Beatrice Egli Show" taping, and the piece counts over 100 shows behind him by now. The same article, written by an outlet with no reason to flatter a wedding vendor, quotes him capping his ceremony work at 25 weddings a year, matching the figure on his own site exactly.

That is an unusual amount of outside confirmation for this category, where a celebrant's own page is often the only source anyone can check. It is also worth being precise about a date, because his own site tells this story in 2 separate sentences on 2 different pages, and only one of them is actually about becoming a Trauredner. "2010 stand ich das erste Mal professionell auf einer Bühne," he writes on his About page, his first professional stage appearance in 2010, describing the years of live radio, event production and TV moderation that followed. The wedding work starts later, in its own sentence: "Seit 2020 begleite ich Hochzeiten als Trauredner," he has led weddings as a celebrant since 2020, full-time from that year on by his own account. 2010 is when he found a stage. 2020 is when he started using it for weddings, and it is the more accurate date to hang his career change on.

What that stage background buys a couple, on his own account, is not a catalogue of named rituals. Where some celebrants in this category sell a specific, repeatable set (a stone ritual, a sand ceremony, a sealed letter opened a year later), his own site names none of that: "Bei mir gibt es keine Rituale von der Stange und keine austauschbaren Reden," no off-the-shelf rituals and no interchangeable speeches. His stated difference is dramaturgy and a soundtrack running under the whole ceremony rather than bookending it with an entrance and exit song, built, he says, from what he learned moderating shows and, on his own account, working alongside acts like Helene Fischer and a Mickey Mouse performer, plus a stint as a horror clown at Europa-Park's Horror Nights.

Getting to the finished speech runs through a process his site names in stages rather than leaving vague. First an "ausführlicher Kennenlern-Call," a thorough get-to-know-you call, before anything is booked. Then a named "erste Traugespräch," which his site calls the foundation of the whole ceremony, followed by a second consultation to settle open questions and go deeper on specific topics. He writes the first full draft of the speech himself, straight after that first consultation, rather than filling in a template afterward.

What his own site says about the legal side, and what it does not claim

Swiss law is unambiguous here even where a celebrant's site says nothing: a marriage becomes legally binding only when a civil registrar performs it, in a place the canton has approved. Robino Rich's own site draws this line correctly, in its own words: "Im Standesamt geht es um den rechtlichen Akt, der Euch offiziell verheiratet," it is the Standesamt, the civil registry office, that carries out the legal act that officially marries a couple. He never claims that role for himself anywhere on the domain we read. What he offers is the freie Trauung, described on his own site as non-denominational, personal and free of set requirements, including inside a church for couples with no religious affiliation who still want that building. A couple booking Robino Rich should read this exactly as his own site frames it: he leads and writes the ceremony, not the legal act, and the civil marriage still needs a registrar, somewhere the canton has approved, arranged separately from him.

Languages, Basel, and how far the bucket list goes

This listing was briefed expecting a German-only service, and his own site says otherwise. In a short list of facts about himself, off to one side of the wedding copy, he writes "Ich wohne in der Schweiz (Basel)," he lives in Basel and was born in Germany, and "Meine freie Trauungen könnt Ihr auf Hochdeutsch und Englisch erleben," his ceremonies are available in High German and English. Nothing on the site details how a ceremony that mixes both languages in one script actually works, so a couple wanting that should raise it directly rather than assume it is routine.

He also calls himself available worldwide, and the destination-wedding page backs that claim with somewhere to point rather than just the line itself: "fliege ich wahnsinnig gerne nach Thailand, nach Südafrika, Mauritius oder in die USA" reads his own list of where he likes to fly, naming Thailand, South Africa, Mauritius and the United States. Marry somewhere on what he calls his bucket list and the page states the extra cost plainly: his travel expenses plus a flat 1000 CHF.

What he actually prices, and the one number he will not go under

Wedding suppliers on this tenant rarely publish figures at all, so what does appear here is worth reading closely. His costs page gives a reference rate, "meinem aktuellen Stundensatz von 130 Franken," his current hourly rate of 130 francs, used as one input into a custom quote rather than sold as a flat price. It also states a floor outright: "Von mir bekommt Ihr keine Trauung für 2000 Franken oder weniger," no ceremony from him for 2000 francs or less. What moves the number up from there, by his own account, is travel, whether he also plans or coordinates the wider wedding day, decoration and sound equipment. No deposit, no lead time and no package tiers appear anywhere on the site.

That gap between what is stated and what is not is really the honest shape of this listing. A couple gets a floor and an hourly reference point rather than a number to budget against directly, and a ceremony-writing process described in named stages rather than left to guesswork. Weigh that against a background a couple can check for themselves rather than take on faith: a music-industry outlet with no reason to flatter him confirms the TV career, the 2024 start on a national studio show, and the same 25-wedding annual cap his own site claims. For a couple who can only meet a celebrant on a video call before the flight over, that kind of outside confirmation is worth more than one more glowing testimonial would be.

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