Bridal Boutiques in Eastern Switzerland
Bridal shops seated in St. Gallen, Thurgau and Appenzell, from owner-run salons with a small collection to stores with rentals, outlet racks and their own sewing rooms. Some also dress the groom or sell rings under the same roof. Ask whether gowns can be rented as well as bought, what the fitting fee covers, and whether alterations happen on site. Good shops here are upfront about prices and delivery times, and give you a private fitting without rushing. Ask to see the outlet and second-hand rails, where many shops in the region keep their best value.
- 1
Arbon
Owner-run Arbon boutique led by a qualified seamstress, with new gowns from CHF 1,300 to 3,800 in November 2026, rentals, second-hand and its own atelier.
- 2
Gommiswald
A family-run house in Gommiswald where bride and groom are dressed in one visit, with 450+ gowns, a groom's corner with a bar, free fittings and storage. German only.
- 3
Engelburg · since 2019
An appointment-only bridal boutique in Engelburg near St. Gallen with about 250 international gowns, each model sold once, and a 2.5-hour fitting just for you. German-language site.
- 4
Wil
In Wil/Bronschhofen, a private fitting on a sofa big enough for your whole party, with new and nearly new gowns up to size 52, accessories and a beauty corner.
- 5
Kreuzlingen
Two sisters run this small Kreuzlingen salon, where a fitting is a conversation, not a rack to flick through. A gentle, unhurried place to find the gown that suits you.
- 6
Matzingen · since 1996
A family-run Matzingen boutique with a free video-call intro, rent-or-buy gowns and its own tailoring atelier, welcoming brides from Winterthur to Konstanz.
- 7
St. Gallen
A St. Gallen boutique that gives each bride the shop to herself for 2 to 3 hours, with Rosa Clará, Danish and Polish labels and a range for expecting brides.
- 8
Herisau
A Herisau boutique that publishes a price band for every label, sews alterations in its own atelier and lets you take a sale gown home on the day.
- 9
Speicher
Owner-run boutique in Speicher near St. Gallen where new gowns and second-hand dresses hang side by side, and the second-hand ones go home the day you try them.
- 10
Bad Ragaz
Gowns, groom's suits and wedding bands in one Bad Ragaz house, plus a free-entry Wedding Days fair that gathers venues, planners and photographers.
- 11
Rorschach
Designer gowns in Rorschach to buy, rent made new in your size or find second-hand, with the 6 to 9 month timeline spelled out.
- 12
Rapperswil
Rapperswil store and atelier built around mix-and-match two-piece bridal looks, with private consultations, alterations on any dress and new pieces made in-house.
- 13
St. Gallen
St. Gallen tailoring atelier making wedding suits, tuxedos and a groom's waistcoat in local St. Gallen embroidery, with bridal gowns, guest dresses and alterations under one roof.
- 14
Münchwilen TG
Off-the-rack bridal gowns priced CHF 690 to 1390 in November 2026, taken home the day you choose them, in Münchwilen TG. Fittings by appointment only.
- 15
Sargans
Secondhand gowns chosen by a trained seamstress in Sargans, 47 pieces from CHF 350 in November 2026, with an hourly fitting fee credited when you buy.