Max's Magic

A children's magician who works in English

Max's Magic (the page header also reads "Maxim's Magic") is a children's magician in Switzerland whose website, kidsmagicshow.ch, bills the act as entertainment for children's parties and events. Max has 17 years of experience as a professional magician, according to the site, and his show is offered in English, German, Ukrainian or Russian. The website itself is published in English, with German and Russian versions in the language switcher. For a couple planning a wedding in Switzerland with children who do not speak German, that is the first thing that sets this act apart: English is not an extra to ask about, it is on the price line.

The site does not mention weddings. It is written around children's birthday parties, with the birthday child as the center of the show, and a couple booking Max for a reception should explain that the audience will be wedding guests rather than a birthday group.

What the show is

The homepage describes the act as "full of unexpected tricks, fun comedy, and lots of audience participation." The show details list "a mix of magic, humor, music, and active involvement of the children," and "active participation of the birthday child and guests during the show." In other words, the children are called up and take part, rather than sitting still for 40 minutes. At a wedding, that could put the flower girl or the couple's own child in the role the site gives the birthday child.

One line on the site is a statement of principle: "I don't use animals in my shows because I love and respect them. However, I can bring to life anything!" So there are no rabbits or doves; the effects are tricks, comedy and participation.

A practical line matters more for a wedding: "My show doesn't require a stage and can be performed anywhere, even in your living room." A reception in a restaurant side room, a barn or a garden does not need a platform or a sound setup for Max to perform, though a couple should still ask what space and light he needs for the children to see.

The show package also includes "personalized design for invitations or social media posts." The site does not say more about what that design looks like; for a wedding, a couple could ask whether it extends to a small card telling the children when the show starts.

Duration and price

The price block gives a price of 450 CHF and a duration of 40 minutes, and describes a "dynamic, interactive show with a duration of 35–45 minutes." A line lower down the page repeats the details as "Duration - 40 minutes. Show in English, German, Ukranian or Russian. Price - from 450 CHF." The word "from" matters: CHF 450 is the starting price rather than a flat fee, and the site does not explain what raises it. It says nothing about travel costs, the number of children, a second show or a late evening slot, so a couple should get the full price in writing for their date and venue.

Training and experience

Max writes that he graduated from the Kiev Municipal Academy of Circus and Variety Arts with a degree in magic, "just imagine - almost like Harry Potter!" The site has a "View diploma" button next to the statement. His current regular work, according to the homepage, is as a magician at the Kinderzoo Rapperswil. The site also claims 100% customer satisfaction and points visitors to his social media "to see real moments, live reactions." There is a video section, a "More photos" link and a reviews item in the menu, but no written client testimonials on the page.

Booking

The site lists info@kidsmagicshow.ch and the phone number +41772796225, and has a "Book now" form on the page. Email or the form works from abroad. The site gives no postal address, no base town and no service area beyond "Switzerland" in its title and headline. It gives no lead time, deposit or cancellation terms.

What the site leaves open

Several questions are worth putting to Max before booking for a wedding:

• Where he is based, and whether a venue in the mountains or at the far end of the country changes the price from CHF 450.
• What age range the show is built for. The site does not state one.
• How the show handles a mixed-language group. The site offers four languages, but a wedding with some English-speaking and some German-speaking children needs a decision on which one, or whether he can switch between them.
• What the personalized invitation or post design involves, and whether it applies outside a birthday.
• What space he needs, and whether an outdoor garden slot works for him.

None of these is unusual, and the page is short enough that a quick email can settle them. The shortness of the page is itself a caveat: there is no about page, no address and no list of past events beyond the Kinderzoo Rapperswil mention.

Languages, for a couple from abroad

A participation show only works if the children understand the performer, and a child who speaks only English watches a German show from the outside. Max's show is offered in English outright, alongside German, and in Ukrainian and Russian as well, which makes it a practical choice for an international family or a guest list with children from several countries. The site's own English is informal but clear, and a couple can write to him in English from the first email.

Who this fits

Max's Magic suits a wedding with a group of children who will gather for about 40 minutes, where the couple wants the show in English, Ukrainian or Russian rather than German. It suits a venue without a stage, since the site says none is needed. And the published starting price lets a couple budget for it early.

It fits less well where the couple needs a complete picture from the website alone: the base, the travel terms, the age range and what "from 450 CHF" becomes for a wedding all have to be asked. It is also an interactive, participation-led show, so a group of very young or very shy children is worth mentioning when booking, so that Max can plan who comes up to help.